Privacy Policy

Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures below do not state otherwise.

"Personal data" is any information relating to an identified or identifiable natural person.

Server log files

You can use our websites without submitting personal data. Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate interests in ensuring the smooth operation of our website as well as improving our services.

Contact

Responsible person

Contact us at any time. The contact details of the person responsible for data processing can be found in our legal notice.

Proactive contact of the customer by e-mail

If you make contact with us proactively via email, we shall collect your personal data (name, email address, message text) only to the extent provided by you. The purpose of the data processing is to handle and respond to your contact request.

If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.

If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our overriding, legitimate interest in handling and responding to your request.

We will only use your email address to process your request. Your data will subsequently be deleted in compliance with statutory retention periods, unless you have agreed to further processing and use.

Collection and processing when using the contact form

When you use the contact form we will only collect your personal data (name, email address, message text) in the scope provided by you. The data processing is for the purpose of making contact.

We will only use your email address to process your request. Finally your data will be deleted, unless you have agreed to further processing and use.

Use of Calendly

We use the appointment booking function "Calendly" from the provider Calendly LLC on our website. When using this function, we collect and process your personal data only to the extent provided by you. The data processing serves the purpose of assigning appointments, as well as improving user friendliness.

Your data may be transferred to third countries such as the USA. The processing of your personal data for booking appointments is realised on the basis of Art. 6 Para. 1 Letter b GDPR.

Orders

When you submit an order we only collect and use your personal data insofar as this is necessary for the fulfilment and handling of your order as well as processing of your queries. The provision of data is necessary for conclusion of a contract. The processing will occur on the basis of Article 6(1) b) GDPR.

Your data is transferred here for example to the shipping companies and dropshipping providers, payment service providers, service providers for handling the order and IT service providers that you have selected.

Advertising

We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes, if you have explicitly agreed to this. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us.

Shipping companies

We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent.

Payment service providers

Use of PayPal

All PayPal transactions are covered by the PayPal Data Privacy Statement. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Use of PayPal Express

Our website uses the payment service PayPal Express from PayPal (Europe) S.à.r.l. et Cie, S.C.A. The processing of data enables us to offer you the option of paying via the PayPal Express payment service.

The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in a customer-oriented offer of different payment methods.

Payment options from Klarna

In order to provide you with Klarna's payment options, we will provide Klarna with personal data, such as contact details and order information. Klarna will treat your personal data in accordance with the applicable data protection regulations and in accordance with the information in Klarna's Privacy Policy.

Cookies

Our website uses cookies. Cookies are small text files which are saved in a user's internet browser or by the user's internet browser on their computer system. When a user calls up a website, a cookie may be saved on the user's operating system.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual case.

Using the links below, you can find out how to manage cookies in major browsers:

Technically necessary cookies

We use only technically necessary cookies to make our offering more user-friendly, effective and secure. The use of cookies or comparable technologies is carried out on the basis of Art. 25 para. 2 TTDSG.

You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your personal situation.

Analysis & Advertising tracking

Use of Google Analytics

Our website uses the web analysis service Google Analytics from Google Ireland Limited. The processing of data serves to analyse this website and its visitors and for marketing and advertising purposes.

IP anonymisation is activated on this website. Google uses this to shorten your IP address beforehand within Member States of the European Union.

You can prevent the collection of data by downloading the browser plug-in at: https://tools.google.com/dlpage/gaoptout

Use of Hotjar

On our website we use the analysis tool provided by Hotjar Ltd. The data processing serves the purpose of designing, optimising and analysing our website according to your needs.

To prevent Hotjar from collecting and storing data, you can set an opt-out cookie here: https://www.hotjar.com/legal/compliance/opt-out/

Use of Facebook Pixel

Our website uses the remarketing function "Custom Audiences" by Meta Platforms Ireland Limited. This application serves to address the visitor to the website with interest-related advertising on the social network Facebook.

Your data may be transmitted to the USA. The data processing is carried out on the basis of Article 6(1)(f) GDPR due to our overriding legitimate interest in addressing visitors to the website with targeted, interest-related advertising.

Use of Google Ads conversion tracking

Our website uses the online marketing program "Google Ads", including conversion tracking. If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking.

You can deactivate personalised advertising in Google's advertising settings at https://support.google.com/ads/answer/2662922

Use of Google AdSense

Our website uses the AdSense function by Google Ireland Limited. The data processing serves the purpose of renting out advertising space on the website and using these to address visitors to the website with targeted, interest-related advertising.

Use of the remarketing function by Google

Our website uses the remarketing or "similar target groups" function by Google Ireland Limited. This application serves to analyse visitor behaviour and visitor interests.

You can deactivate the use of cookies by following the link: https://support.google.com/ads/answer/7395996

Plug-ins

Use of the Google Tag Manager

Our website uses the Google Tag Manager from Google Ireland Limited. This application manages JavaScript tags and HTML tags which are used in particular to implement tracking and analysis tools. The Google Tag Manager itself neither stores cookies nor processes personal data.

Use of Google reCAPTCHA

Our website uses the reCAPTCHA service by Google Ireland Limited. The request serves to distinguish whether the input was made by a human or automatic machine processing. This data will be processed by Google within the EU and potentially also in the USA.

Use of Cloudfront

Our website uses the Cloudfront CDN content delivery network provided by Amazon Web Services EMEA SARL. This is a supra-regional network of servers in various data centers to which our web server connects and through which certain content on our website is delivered.

Use of Google Maps

Our website uses the function for embedding Google Maps by Google Ireland Limited. This feature visually represents geographical information and interactive maps. Google also collects, processes, and uses data on visitors to the website when they call up pages with embedded Google maps.

Use of YouTube

Our website uses the function for embedding YouTube videos by Google Ireland Limited. This feature shows YouTube videos in an iFrame on the website. The option "advanced privacy mode" is enabled here.

Using Vimeo

Our website uses plug-ins from Vimeo Inc. to integrate videos into the "Vimeo" portal. If you access pages on our website that contain this kind of plug-in, this will generate a connection to the Vimeo server.

Use of Google Fonts

We use Google Fonts from Google Ireland Limited on our website. The data processing serves to facilitate the consistent display of fonts on our website. In order to load the fonts, a connection to Google servers is established when the page is accessed.

Use of Pushly

We use the Pushly plug-in from WebLab GmbH on our website. The data processing serves the purpose of converting our online shop into an Android or iOS app. Your data will not be passed on to any other third parties.

Rights of persons affected and storage duration

Duration of storage

After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed to further processing and use.

Rights of the affected person

If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion, restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR.

Right to complain to the regulatory authority

You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed legally.

Landesbeauftragte für den Datenschutz Niedersachsen
Prinzenstraße 5
30159 Hannover
Tel.: +49 511 1204500
E-Mail: poststelle@lfd.niedersachsen.de

Right to object

If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR, you have the right for reasons arising from your particular situation to object at any time to the processing of your data with future effect.

If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests or rights and freedoms.

last update: 10.01.2022